Learning from users is a tried and true technique for building viable products. In my time at Amazon, “customer obsession” was a principle that was drilled into me. I came to believe that while talking to customers was not a guarantee of success, no great product was ever built without talking to customers. But is there a downside? Could you be talking to your customers too much?
Accidentally Narrowing Your Market
Accidentally Narrowing Your Market
Accidentally Narrowing Your Market
Learning from users is a tried and true technique for building viable products. In my time at Amazon, “customer obsession” was a principle that was drilled into me. I came to believe that while talking to customers was not a guarantee of success, no great product was ever built without talking to customers. But is there a downside? Could you be talking to your customers too much?